Undergraduates’ adoption of online banking in Sri Lanka
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Faculty of Management and Commerce, South Eastern University of Sri Lanka
Abstract
Online banking is an Internet portal through which customers can use different kinds of banking services and has major effects on banking relationships. The main objective of this study is to describe undergraduates’ adoption of online banking in Sri Lanka by identifying factors that explain their intention to use online banking services in Sri Lanka. This study covered five universities in Sri Lanka with 245 respondents to printed questioners and online mail survey. Sample was selected conveniently. Correlation and regression analysis were carried out to understand the insights. Results indicate that the factors significantly influencing the Behavioral Intention to adopt online banking include Performance Expectancy, Effort Expectancy, Social Influence and Bandwidth.
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Citation
Madumanthi, Inushka and Nawaz, Samsudeen Sabraz. 2016. Undergraduates’ adoption of online banking in Sri Lanka. Faculty of Management and Commerce, 10-17. South Eastern University of Sri Lanka.